Is the structure, design, and content of your website preventing people from finding what they need quickly and seamlessly? Is an outdated look & feel hurting your university's reputation?
We worked with Amberton to hone in their messaging for working adults, focusing on the specific benefits to this unique audience. From there, we rethought the user journey on their website and crafted a flexible design system that pushed their brand in a more trustworthy direction.
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Is your brand hung up on a more traditional look and messaging approach that fails to capture the vibrancy of your campus? Is your website unwieldy and impossible to update?
We crafted a brand story and identity for Candler that's centered around their community's passion for making change. Then we restructured their website to ensure that it's seamless to use while also better telling the story of what makes Candler great — ultimately raising the brand’s equity and helping to boost enrollment.
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Is everyone on your campus insisting that their latest update should be front and center on the website homepage? Have you lost focus and alignment on the purpose of your website altogether?
We interviewed and surveyed the campus community at Penn Law to see the challenge from all angles. Then we did the work to create alignment on a website strategy that honors the University's storied legacy while also attracting the next generation of legal professionals. We documented the new approach in a robust content governance guide to make sure the focus of the site stays intact well into the future.
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Research & Strategy
Every successful project begins with thoughtful inquiry. We ask the critical questions: How is your institution perceived? What sets your programs and campus culture apart? Where do you see your university or college in five years? By exploring your audience, institutional narrative, and strategic goals, we craft research-driven strategies and solutions that strengthen your brand and support your mission.
Brand Identity
Well beyond your logo or tagline, your brand is shaped by how students, faculty, alumni, and the broader community experience your institution as a whole. When partnering with colleges and universities, we fully immerse ourselves in your campus culture and academic environment to challenge assumptions, reveal key insights, and explore every strategic avenue to strengthen your brand's relevance and impact.
Web Design & Development
Your website is so much more than just an online brochure. It's often the first point of contact for prospective students, parents, faculty, and alumni. As the public face of your institution, it must reflect your values, showcase your strengths, and support a wide range of user needs. Using modern technologies, intuitive content management systems, and user-centered design, we create higher ed websites that are both visually engaging and strategically built to drive connection, clarity, and campus pride.
Marketing & Rollout
Launching a new brand is just the start for colleges and universities. It takes a strategic rollout plan and a full suite of refreshed marketing materials to ensure consistency and impact across all touchpoints. For higher education institutions, we develop everything from admissions brochures and campus signage to digital campaigns, email templates, and social media assets. Each element is crafted to reinforce your brand, elevate your visibility, and connect meaningfully with your diverse audiences.
We’ve partnered with a wide range of colleges and universities to develop compelling brands and dynamic websites that build trust with prospective students, alumni, and faculty, elevate academic and institutional messaging, and support long-term enrollment, engagement, and growth goals.
CMO
With the changing demographics of high school students, reaching out to first-generation students is not only a matter of diversity but also of practicality. Your website can help.
Jan
Jan
Let’s create something beautiful together.
Provide us with some preliminary information below and we’ll contact you to learn more about your project, discuss your goals, timeline, scope and more.
