01
A Fresh New Look
From the beginning, we engaged the local Ugandan community to help us create a look and feel that was culturally relevant. Together we landed on a rich illustrative style that incorporates traditional Ugandan textile patterns. In addition, we carefully sourced imagery from local photographers with lived experience in Kampala and the surrounding communities.
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Reimagining the Site Architecture
We restructured the site to put emphasis on Raising Voices’ audiences of women and children rather than focus solely on the organization’s strategic pillars. Raising Voices’ approach of “practice, learning, and influencing” became a driving force of our overall content strategy.
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02
A Robust Resource Library
We introduced and optimized a new resource library to ensure users could locate vital information, including those without high-speed internet access.
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The SASA! Approach
Raising Voices has developed the SASA! approach to violence prevention, which relies on community mobilization and language centered around empowerment. The new site supports this important initiative by ensuring the SASA! content is thorough, yet also easy to locate and understand.
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Demonstrating Impact
The previous Raising Voices website documented the organization’s approach, but it didn’t showcase their impact. In creating the new site, we deployed statistics, testimonials, and even short-form case studies to bring real-world results to life online.
It was so meaningful to help Raising Voices further their important violence prevention work. Our teams collaborated closely to authentically represent the people and the culture of Uganda through our design. We believe the new site will help Raising Voices make an even larger impact in the future.
Push10
Sabrina Pfautz, Creative Director
VISIT THE WEBSITEView Related Work
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Women’s Economic Ventures
We designed a new website for Women’s Economic Ventures that effectively conveys their mission, offers clear pathways to resources, and engages their diverse audience of entrepreneurs, donors, and community partners